Most marketing problems are data problems.
Your tracking is leaking conversions. Your GA4 setup never worked properly after migration. Your dashboard shows numbers nobody on the team believes. We find what's broken — and make sure it stays fixed.
- Organic38%
- Direct24%
- Paid18%
- Email12%
- Referral8%
What we do
Analytics at the highest level. EU-first. No compromises.
Datascale One GmbH is a specialist digital analytics agency based near Munich, Germany. We help marketing teams across the DACH region and the EU make their data reliable — and turn reliable data into actual business decisions.
No strategy decks that sit in a drawer. Implementation that measurably works.
- 7 errors avg. critical tracking errors found in every audit
- 100% EU EU infrastructure — no forced US-cloud dependency
- since 2022 clients from MedTech, Retail, E-Commerce, B2B SaaS
Services
Everything you need to get your data right. And keep it that way.
Six services. Clear scopes. Concrete deliverables. No "let's have a look and see" proposals.
- 01
Measurement & Privacy Engineering
Clean tracking, protected against adblockers and browser restrictions — 100% GDPR-compliant.
- GA4
- GTM (Web & Server-Side)
- Piwik PRO
- Consent Mode
- Google Cloud
- 02
Revenue Intelligence & Executive BI
Dashboards that drive real business decisions — not just colorful charts.
- Looker Studio
- Power BI
- Tableau
- Funnel.io
- BigQuery
- 03
Experimentation & Conversion Intelligence
Systematic A/B testing and journey analysis. Turn existing traffic into more revenue.
- VWO
- Optimizely
- Contentsquare
- Hotjar
- GA4 Exploration
- 04
Modern Data Stack & Composable CDP
Your Marketing Data Lakehouse on BigQuery/Snowflake — instead of expensive all-in-one CDPs.
- BigQuery
- Snowflake
- dbt
- Fivetran
- Hightouch (Reverse-ETL)
- 05
Data Reliability & Governance
Automated monitoring, quality checks, and access controls. Data you can trust blindly.
- Custom Python Monitoring
- dbt Tests
- Great Expectations
- BigQuery Admin
- 06
AI Strategy & Data Readiness
From EU AI Act to custom LLMs: your data infrastructure for the AI era.
- Vertex AI
- Python/R
- BigQuery ML
- First-Party Data Pipelines
All services come in three engagement depths
| Audit Sprint | Build Sprint | Managed Evolution | |
|---|---|---|---|
| What | Find what's broken | Full rebuild or restructure | Ongoing partnership |
| Duration | 2 weeks | 4–8 weeks | From 3 months |
| Output | Report + action plan | Working setup | Monthly development |
How we work
We write the tracking guide. Your team implements. We own everything after.
This isn't a model designed to create dependency. It's one designed to create clarity.
- 01
Measurement Blueprint
datascale
We define what gets measured: KPIs, event schema, naming convention, consent architecture. The result is a complete specification document — not a concept paper, but a directly actionable guide for your dev team.
- 02
Dev team implements
external
Your development team builds to spec. No vendor lock-in. No dependency on us for code inside your app or website.
- 03
QA & Validation
datascale
Once your dev team is done, we take over: event-by-event testing against the blueprint, consent flow validation, data quality checks. Sign-off with full documentation.
- 04
Owned by datascale
datascale
Analytics setup, ongoing analysis, dashboards, iteration. Everything after is our responsibility.
Why datascale
-
Precision
We measure what matters — not what's easy to measure.
Page views and sessions are easy to track. Whether a conversion actually happened, which event belongs to which campaign, and why your GA4 shows 20% less data than your shop — that's the real work. We do it.
-
Sovereignty
Your data belongs to you. And stays in the EU.
Every recommendation, every setup, every tool: EU infrastructure is the default, not an option. Plausible CE on our own server. BigQuery in EU regions. CMPs with EU data storage. No US cloud without SCCs and a DPA. This isn't compliance theatre — it's how we work.
We track without cookies. See for yourself → -
Head Start
Analytics 2027 starts today.
First-party data in clean schema. Server-side tracking that ignores ad blockers. Event architectures readable by AI models. EU AI Act compliance before it catches everyone else off guard. Those who don't want to start from scratch in 2027 are building the foundation now.
Partners
Certified partners. Recommended because they work — not for commission.
We have partnerships with tools we use every day and genuinely stand behind. Our /stack/ page is fully transparent about what we use and why — including where a partnership exists.
-
Certified Partner Marketing data hub. Connects 500+ data sources automatically — for fast, reliable marketing dashboards without custom pipeline effort.
See /stack/ → -
Certified Partner Server-side GTM hosting. Managed, EU-compliant, without GCP overhead. For setups where data quality and ad blocker resistance matter.
See /stack/ →
Live
We track without cookies.
datascale.de runs on Plausible Community Edition — self-hosted, no cookie banner required, no US cloud. The public dashboard shows live who's on which pages. No excuses, no secrets.
Live dashboard →Ready to find out what's wrong in your setup?
An analytics audit in two weeks. Prioritised report. A call where we walk through everything together. No contract, no forced retainer to get started.
Audit Sprint — from €1,500, in 2 weeks
hello@datascale.de · +49 89 921 35 623
Datascale One GmbH · Bahnhofstraße 92 · 82166 Gräfelfing, Germany